What happened to Beats by Dre?

2. 01. 2021
2 257 308 zhlédnutí

Beats by Dr Dre used to be a worldwide phenomenon, but then Apple got involved...
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  • So this is pretty much my first non-smartphone related video in over a year! I'm trying something new, so would love some feedback if anything comes to mind! 🙏 For my last video about whether I regret moving to an iPhone: csbuild.info/phone/eaiB1I6Um5mAfJ4/video.html

    MrwhosethebossMrwhosethebossPřed měsícem
    • I Don’t Have No Type Of Evidence, I Was Listening To Everything That U Said And I Agree, Dre Like The Regular Headphones, So He Decided To Design His Own With Some Help, So Know Apple Have Ears Everywhere And Wanted To Know Who Was The Brains 🧠 Behind These Headphones That Were Raving The Streets And I Feel Like The Reason Why They Bought Dr. Dre’s Business Out From Under Him Was Just Because He’s Black!!!!! Call Me A Hater Say I’m Saying All This For Clout, But I’m Not The Truth, Let Me Explain Why In Two Sentences! If Apple Was Working On Some Headphones, Earphones, or EarPods, Then Now Dr. Dre Just Released His Beats Who Have Been Getting Sued Dre! Because Apple 🍎 Would’ve Said That Dre Stole The Idea From Them Then Would’ve Gotten Sued Bankrupt, Why All Because He’s Black!!!

      HysteriKal JokerT3ddyHysteriKal JokerT3ddyPřed 4 dny
    • Its a great one...we actually need to know original stuff coz china has come a long way in selling fake electronics

      Mabawa VocalMabawa VocalPřed 5 dny
    • I read that Beats basically stole their tech from Monster, after Monster paid Dr. Dre for the Beats branding --- some slim shady stuff right there

      Filip LFilip LPřed 5 dny
    • Love the video, looks like a lot of good research and summary 👍 thanks Aaron

      RitRitPřed 9 dny
    • cool

      ZangZangPřed 13 dny
  • The flaky match conversely excite because wall ultrasonically apologise per a damaged weeder. adorable, permissible afterthought

    nate levinsonnate levinsonPřed 27 minutami
  • I was gonna buy Beats originally to use for podcast editing, but what is better to use now?

    Tanner RichardsTanner RichardsPřed 50 minutami
  • At this point I'm just binge watching his videos to see how he's going to ask for a sub... and I'm enjoying every second of it.

    Octavia RolleOctavia RollePřed hodinou
  • Piece of s#$t earphones. They should of sold at dds discount.

    THOUGH THE NO TOWN 559THOUGH THE NO TOWN 559Před 2 hodinami
  • I still have one. It works fine

    Melvin HiiMelvin HiiPřed 7 hodinami
  • The fact they were CRAP had a LOT to do with it and the fact everyone looked like TOAD from super Mario brothers , and AND they only got em " famous " hahaha people involved , muppetes in other words . Like little Wayne, hahaha , aaaaahahahaha

    Ethen HuntEthen HuntPřed 8 hodinami
  • Without a doubt, this is one of the best tech channels available on youtube. Its content is so good, it should be a part of youtube premium.

    Deepak KhandelwalDeepak KhandelwalPřed 9 hodinami
  • Beats were my intro to headphones that weren't discounted $20 headphones. Many people in highschool had them and now I don't know anyone with them

    Moist ChungusMoist ChungusPřed 12 hodinami
    • All I see now is Audio Technica and Sennheiser

      Moist ChungusMoist ChungusPřed 12 hodinami
  • In 2013 someone stole my beats headsets that came with my HTC😂🤣😂

    jhing bangayanjhing bangayanPřed 14 hodinami
  • Beats are shit! Frequency response is shit! 20-20,000!?!? Shit!

    113 Doctor113 DoctorPřed 15 hodinami
  • least we forget that the headband snapped and was not covered under warranty

    brian gillisbrian gillisPřed 19 hodinami
  • Beats were always for suckers who knew nothing about sound. A quote from P.T. Barnum about a fool and his money comes to mind.

    JerradJerradPřed 20 hodinami
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    Serena WillabellaSerena WillabellaPřed 22 hodinami
  • I will never buy an apple product because you will never own it outright. They own everything on your phone that you paid an exuberant price for. And they are fighting to own even more, might even end up owning the buyers. No thanks

    ElevenElevenPřed dnem
  • Smart move by apple

    No NameNo NamePřed dnem
  • I’m confused why Apple would try to push Beats out. If Apple owns Beats doesn’t that mean Beats’ success=Apple’s success?

    Cale GCale GPřed dnem
  • sennheiser for a decade, prolly always.

    Damien CroftDamien CroftPřed dnem
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    kev chenkev chenPřed dnem
  • I feel that this explanation is crystal clear. I wonder if dr Dre could have beat the market and the 1b Mark if he said no to apple, also if it would have left him with more purpose instead of money.

    Wild Walls ArtWild Walls ArtPřed dnem
  • I thought eBay killed them off by allowing everyone to sell fake ones

    GuestGuestPřed dnem
  • And apple fanboys still get triggered when people say Apple just copies or buys "their" products

    OLGMCOLGMCPřed dnem
  • wooow, apple sells most headphones woooow

    Zerdy XZerdy XPřed dnem
  • Everything as a service, even music :D . When you stop paying, you own nothing.

    DerpEyeDerpEyePřed dnem
  • No. With few exceptions., Apple is all about image and form over function. So was Beats. You couldn't get a more natural acquisition. Barf by Dre. Barf by Apple. People lap it up either way. And people are just too lazy to keep a collection of music files nevermind storage media, which is why subscription services took off. They're a terrible idea. The vendor can retroactively take away the music you love at any time. The only thing stopping them is if they did it to enough customers those customers would revolt.

    syousefsyousefPřed dnem
  • Who got suckered into buying that overpriced shit? No wonder he made more money with headphones than his entire music career, hats off to him.

    Sound EducationSound EducationPřed dnem
  • I could hear my Sennheiser HD650s cheering along with your honest description of Beats sound quality.

    Casey HanfordCasey HanfordPřed dnem
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    J EgbertJ EgbertPřed dnem
  • I am wearing beats right now

    Nishit SurekaNishit SurekaPřed dnem
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    daniel barbosadaniel barbosaPřed dnem
  • bruh anyone remember Chris Pirillo that took me back

    RainyRainyPřed dnem
    • @Shinsou’s Kitty idk I see a bunch of replies on verified commenters lol

      DUELDUELPřed 16 hodinami
    • @DUEL I’ve never seen people beg for subs where the hell are you lookin-

      Shinsou’s KittyShinsou’s KittyPřed 19 hodinami
    • @Shinsou’s Kitty I did that because on a lot of verified people comments I see there are a bunch of comments that beg for subs so I was making a joke about them

      DUELDUELPřed dnem
    • @Shinsou’s Kitty it was sarcasm if you didn't get it, too bad I guess

      DUELDUELPřed dnem
    • @DUEL bro shut up

      Shinsou’s KittyShinsou’s KittyPřed dnem
  • imagine calling Dre a rapper

    sn1p3r847sn1p3r847Před dnem
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    Lovejoy SantinaLovejoy SantinaPřed dnem
  • Apple happened to beats.

    David BaileyDavid BaileyPřed dnem
  • I think the beats story is one of the best commentaries of Apple as a company. Acquiring them to dissect and absorb

    ErukErukPřed dnem
  • Glad I did not jump in the Beats bandwagon, I always found the headphones too overpriced and the sound quality was nothing to brag about. Personally I don't like bulky headphones anyways, I prefer ear buds because they don't make my head look big.

    John QJohn QPřed dnem
  • side chick company lmfao xD

    Samsung with SamSamsung with SamPřed 2 dny
  • I haven't seen anybody mention the fact that the Beats Solo headphones had weights put in them, to appear as if they had quality or a "premium" feel. These headphones were retailed at $199 USD in 2015. "A little bit of weight makes the product feel solid, durable, and valuable." "In these headphones, 30 per cent of the weight comes from four tiny metal parts that are there for the sole purpose of adding weight."

    Vic PVic PPřed 2 dny
  • Didn't beats have a hunk of useless metal to make them heavier and make them feel more quality?

    satin rulessatin rulesPřed 2 dny
  • Apple are actually monsters

    AyoAyoPřed 2 dny
  • Bose is still king.

    Andrew LucfrAndrew LucfrPřed 2 dny
  • I'm no sure why you continually called them "premium" headphones... they were never premium headphones only expensive headphones. You could charge people 100,000 for a Yugo but it wouldn't make the Yugo a premium car only and expensive piece of shit. That's what beats were/are. As for Apple buying them they have a long history of buying competitors to eliminate them, it goes all they back to software applications back in the 80's and continues to this day.

    duckduckPřed 2 dny
  • They did the same thing Rolex did

    BluxtonJewelsBluxtonJewelsPřed 2 dny
  • I am so glad you said they sounded like shit. I always wondered how this many people purchased the product but then quickly realised Beat had created a "sheep" effect". There is no way I could purchase something so crap and bad value simply because my "hero" is wearing a pair!?!

    Stephan TranquilleStephan TranquillePřed 2 dny
    • And to think that apple purchased the whole company makes me laugh even harder because they are such cheap mofos!

      Stephan TranquilleStephan TranquillePřed 2 dny
  • beats went fro shit to garbage. they have never been good and i'm happy that they almost died I have beyerdynamics on my head and they are amazing sounding

    Isak sIsak sPřed 2 dny
  • I’m watching this video while wearing beats.

    Noah WhittakerNoah WhittakerPřed 2 dny
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    Wen MagWen MagPřed 2 dny
  • APPLE ........... Still a garbage 🗑️ product

    The Only Gordan FreemanThe Only Gordan FreemanPřed 2 dny
  • Switched to bose. Every beats headphones I bought always broke within a year and always get screwed by best buy on the warranty saying the old ones are obsolete and have to still pay to replace them. Best buy is a scam of a company. Fuck that. Switched to bone. No regrets. Shouldve done it sooner

    alex Mottsalex MottsPřed 2 dny
  • No it was like Apple is ripping people off I'll rip them off too lmao

    Madhavendra SinghMadhavendra SinghPřed 2 dny
  • Steve Wozniak was always the true genius behind Apple.

    Dr GonzoDr GonzoPřed 2 dny
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    Cecilia GibsonCecilia GibsonPřed 2 dny
  • We bought beats because they were Loud, as dj you needed volume and bass not crisp bose like quality, cant believe you dont know this.

    james Blondejames BlondePřed 2 dny
  • Dre should have kept his damn company

  • fact, ipods sound rubbish. eehhe.

    ThomasThomasPřed 2 dny
  • They found out he wasn't a real MD

    Daniel rogersDaniel rogersPřed 2 dny
  • What are the top 3 over the ear wireless 🎧 I've been trying to find out for ever thanks 👍🏼✌🏼

    Daniel O'ConnellDaniel O'ConnellPřed 2 dny
  • The one thing that is missing is Beats in it's early stage. Beats were good when Monster Audio was making them. The Lady Gaga version were the last celebrity endorsed headphones under Monster Audio. Also lets not forget that once Beats parted ways with Monster Audio, they partnered with Chrysler to bring out a series of vehicles with Beats by Dre inside including the Chrysler 300. Going solo is when they began running ads like Target commercials for fall trends. Monster Audio ended up declining after Beats contract was bought by Dr. Dre. Apple did know and said that they were surprised at the marketing strategy of Beats as fashion accessory. Obviously Apple knew they could build better headphones in which they did run a direct ad against Beats with AirPods. If you didn't see Beats, You saw those white corded plugs in peoples ear that really blew up in the days of iPod. Well ultimately you know were I'm going. just thought i'd add umm .....yeah.

    Kid RajahKid RajahPřed 2 dny
  • me buying Beats Solo 3 in 2021.

    GabeZer0GabeZer0Před 3 dny
  • When they first came out, I had green Beats for like a week and the left speaker blew out. They were a complete waste

    RotcodFoxRotcodFoxPřed 3 dny
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    Zeky Ahmed Murra AntónZeky Ahmed Murra AntónPřed 3 dny
  • Apple is like the EA of mobile tech.

    pizzapuff dustpizzapuff dustPřed 3 dny
  • “Absolutely certain” not “absolute certain”.......

    Rocket 65Rocket 65Před 3 dny
  • Nothing, they’ve always been garbage and always will be

    scammenot scammenotscammenot scammenotPřed 3 dny
  • I don't remember Dr Dre being the initiative behind beats. Jimmy Iovine had the idea, spoke with Dre about it and because Dre made beats this was the ideal name. Jimmy basically used Dr Dre's street cred to launch a street/hip hop brand and make a killing and the idea was always to sell it to a bigger brand as is the monopoly mentality. Beff Bezos being the king of monopoly killing smaller companies by selling loss leaders. I digress, so yes Dr Dre got lucky because he and Jimmy were good buddies. I like Dre but like beats he is not on the level of others. 2pac will never be dethroned.

    Waleed GovinderWaleed GovinderPřed 3 dny
  • I always and still prefer the either black or white $20 sony over ears wired. Sounds fine, comfortable, and $20 is a good price for an electronic accessory.

    BPDMFBPDMFPřed 3 dny
  • "I used the beats to destroy the beats"

    Ashutosh BhardwajAshutosh BhardwajPřed 3 dny
  • Old news

    DCMDCMPřed 3 dny
  • Good video, but please drop the faux crash zooms.

    RealistRealistPřed 3 dny
  • They are still D.R.E.

    Lovely Legault Family VlogLovely Legault Family VlogPřed 3 dny
  • If I saw someone with a pair of Beats on, I knew that person didn't know their arsehole from their elbow about decent sound.

    ZA.\ZA.\Před 3 dny
  • mrwhosetheboss: "they need to be good" raycons: "are you sure about that"

    awktopusawktopusPřed 3 dny
  • Apple omnomnommed Beats

    qbasic16qbasic16Před 3 dny
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    Alpri TezeAlpri TezePřed 3 dny
  • I stayed away from Beats strictly because it was endorsed by celebrities. Big red flag to me.

    Èlà Ifá YêhvêhÈlà Ifá YêhvêhPřed 3 dny
  • i love it when these multibillion $ companies get away with breaking monopoly laws through loopholes like "they technically weren't competitors yet, but they were about to be so we bought them then stole everything"

    Jacob MooreJacob MoorePřed 4 dny
  • 👍

    Gacheru MburuGacheru MburuPřed 4 dny
  • it's a American thing if you can't beat them then buy them out and if they can't buy them out they will ban it.

    Karl ManKarl ManPřed 4 dny
  • Lol watching this with my Powerbeats pros

    Adam’s AnimationsAdam’s AnimationsPřed 4 dny
  • What they cared for was to kill beats music. That was actually the that all along

    Shiro SurferShiro SurferPřed 4 dny
  • This is absolutely not the story behind Beats. They were originally from a Korean company called Monster Cable. It was a project led by the son of the CEO of Monster Cable who was maybe not the business entrepreneur his father wished he was. He got the idea to get a rapper on board and after a few declines from them, Dre came up and was down to share his name for the brand. Sadly the son of the CEO got too excited and signed the contract without looking much into it, giving away all the patents and legal right to Dre and his team. In the Audio Industry it’s known as one of the biggest fuck up from an audio company of the decade

    Nataniel FerrandoNataniel FerrandoPřed 4 dny
    • Actually his story is the real story of Beats... Dre and Lovine were actually going to start a sneaker company, but swapped to speakers instead.

      Cyber LoccCyber LoccPřed 3 dny
  • It's too high key. Knowing rapper dre created em made them feel like it was a thug product, even after he sold em to apple

    It's Me, SteveIt's Me, StevePřed 4 dny
  • Love my beats studio 3. Nothing sounds and look as cool. Everything else looks like boring.

    Carlos DangerCarlos DangerPřed 4 dny
  • Wow, I had no idea this is what happened to Beats. I was wondering how they were disappearing but this makes a lot of sense. Great research and analysis. Loved the Smartphone videos but this was also well done!

    Waison ChenWaison ChenPřed 4 dny
  • im using my old beats headphones right now =P

    Karan PuriKaran PuriPřed 4 dny
  • Samsung headphones are 5 fold better then apple headphones.

    Andrew CollinsAndrew CollinsPřed 4 dny
  • Don't forget the original and somewhat forgotten JVC , forgotten about and deemed as "cheap" but the original audio pioneers and still make brilliant clarity headphones that are very affordable. If you know your audio and the internal they are still a winner. People just became snobs about the brand.

    AJW UKAJW UKPřed 4 dny
  • I loved beats 🎧 but I honestly believe that it is getting left behind as a brand by apple and is fading away in relevance.

    uriah willisuriah willisPřed 4 dny
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    Benny MillBenny MillPřed 5 dny
  • They were targeted to idiots

    ShimaUta86ShimaUta86Před 5 dny
  • 6:25 "..beats are out....", you mean "beat it"?🤔

    Stephen GabrielStephen GabrielPřed 5 dny
  • Good video, would be better if you cutted the sexual content.

    Rawen KhalidRawen KhalidPřed 5 dny
  • :D I got vModa from Italy, they are awesome, who really wants to look like lil Wayne?

    VinnCappVinnCappPřed 5 dny
  • Beats was a marketing company that happened to sell headphones.

    Pandu POLUANPandu POLUANPřed 5 dny
  • i saw beats, shrugged and kept using my sennheisers lmfao still using senn and still shrugging at beats

    Im familiar with your love for ballsIm familiar with your love for ballsPřed 5 dny
  • Beats never been any good. Senheiser, Bose, or Vmoda all the way.

    Katie TreeKatie TreePřed 5 dny
  • V-MODA!

    V VV VPřed 5 dny
  • .#modi_rojgar_do